Vietnamese lychees reach EU consumers through e-commerce platform

Vietnamese lychees were delivered to EU consumers through e-commerce platform Voso. — Photo courtesy of Viettel

HÀ NỘI — More than three tonnes of lychees from the northern province of Bắc Giang have been exported to Germany via the e-commerce platform Voso.

The Việt Nam E-Commerce and Digital Economy Agency under the Ministry of Industry and Trade said this is the first time a Vietnamese agricultural product has been shipped to Europe through a cross-border e-commerce platform developed and operated by the Southeast Asian nation.

Sponsored by Viettel Post, Voso launched Voso Global last March, offering high-quality Vietnamese farm produce to consumers in foreign markets, especially overseas Vietnamese.

The platform has optimised Viettel Post’s smart logistics system to deliver the fruit that satisfies GlobalGap standards to customers in Germany.

More farming products are expected to be put on the platform to serve consumers both at home and abroad.

The Department of E-commerce and Digital Economy has helped Voso create Vietnamese and English versions of its website. — VNS