HÀ NỘI — Agricultural and aquatic products from Yên Bái Province are on display in a fair in Big C Thăng Long supermarket in Hà Nội.
The fair opened on Friday and is organised by the Yên Bái’s Department of Industry and Trade in cooperation with Central Retail Vietnam. It aims to promote and introduce specialties of the northern mountainous province, contributing to the “Vietnamese people prioritising Vietnamese goods” campaign.
Twenty local enterprises and cooperatives are displaying typical products such as Đại Minh grapefruits, Thác Bạc lake fish, Bạch Hà rice and other specialties such as black chưng cake (square glutinous rice cake), cinnamon tea and dried meats.
Most of products satisfy VietGap standards and are certified OCOP (One Commune One Product) products of the province.
Trịnh Văn Thành, deputy director of the provincial Department of Industry and Trade, hoped the fair will support and promote the production and consumption of high-quality agricultural products of Yên Bái Province, forming a supply chain and helping local business to expand and develop production.
At the event, Central Retail Vietnam and some Yên Bái’s units signed a memorandum of understanding (MOU) on the safe consumption of agricultural, forestry and aquatic products.
“Supermarket chains GO! and Big C have started selling goods for Tết (Lunar New Year) holiday," said Nguyễn Thị Bích Vân, Head of Communications at Central Retail Vietnam.
"Many products from Yên Bái Province have been sold at our outlets, such as dried bamboo shoots, vermicelli, smoked buffalo meat. Through this event, Central Retail hopes to find more new partners and suppliers to better meet the customer demand towards the Tết holiday.” — VNS
